They are each the embodiment of artists who have transcended genres and overcome personal diversity to reach the top of their respective categories. Entertainment icons Billy Ray Cyrus and Snoop Dogg have joined the Grammy-winning Avila Brothers on “A Hard Working Man,” released via Avila Brothers Music Group/BMG, available everywhere now. All four artists are used to working hard to support a family, overcome challenges, and make your dreams come true, and this song pays tribute to everyone who works hard to achieve their dreams.
“As you can imagine, bringing together four such acclaimed talents is next to impossible, but fortunately for this project, everything aligned perfectly. We are all excited about this collaboration and sharing it across multiple genres to reach a diverse group of fans,” IZ said.
“This record we’ve created emphasizes and values hard work. Together, we collectively illuminate, celebrate and honor those across the country who have continued to show up every day; keeping our world moving, especially over the past two years,” Bobby added.
Equally exciting for the Avila Brothers is that it’s the first song in their new partnership with BMG, allowing them greater distribution and the means to get this song out to more fans around the world. .
While filming a video for “A Hard Working Man,” Snoop Dogg let the cat out of the bag by posting a behind-the-scenes clip to social media with Cyrus sending their social media on fire.
“Who said you can’t teach an old Dogg a new trick!” Snoop and the Avila Brothers are on fire with this new song and the video is about to drop!” Cyrus shared.
The music transcends borders and is responsible for bringing together the colorful world of the Avila Brothers, Billy Ray Cyrus and Snoop Dogg, sharing this song and giving a little love to everyone who works hard every day.
Produced by The Avila Brothers and mixed by DJ Quik, “A Hard Working Man” is written by Bobby Ross aka AHVLAH, IZ Avila, Billy Ray Cyrus and C Broadus.
The next video to be released in the next two weeks will feature real workers in different states across the United States of different ages, ethnicities, and occupations.